While pregnant with her daughter, well-heeled winemaker April Gargiulo learned that her high-end creams were filled with exactly the toxins she wanted to avoid. Out they went. Yet the natural lines she tried didn’t perform to her standards. She took matters into her own hands and set out to create a super-charged, multi-correctional and truly natural product. As a vintner, she knew the power of a good botanical, and it’s no coincidence her formula is based in antioxidant-rich grapeseed oil. Add to that 22 of the most active botanicals and the magic touch of In Fiore’s Julie Elliot who perfected the formula. A star was born and she named the line, of course, for her daughter.
The Product: Active Botanical Serum.
The beauty tide is turning. Naturals are the new wave.
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